A new suite of technical products. A new way of thinking about technology.
At VM+ we have always been innovators. Innovation is naturally in our blood. But often to solve our client’s problems we have no choice but to develop new technology from scratch. We actually relish this.
Because we have the power and expertise to create bespoke technology we see it as a fun challenge to overcome. Other times it’s simply having the confidence to blend many different parts of technology to create an unusually smart solution. This is why we are very different from normal production agencies. It’s a different way of thinking. Smart thinking, smart technology, – what we call TECHIQ
Using Technology to put you in front of your competitors
Brands have always looked for smart short cuts or innovations to put them in front of their competition. The current climate with a focus on production costs makes this even more important. We know budgets are tight, so we constantly look to technology to improve efficiencies across the whole creative and production process. This might be simply making content faster or creating entirely different production methods. We leave no stone unturned and look at every angle for possible improvements. We know that saving a little bit of money in a lot of different places soon adds up. Our suite of TECHIQ products are used by some of the biggest retailers and brands in the UK to make a real difference through creating multiple efficiencies.
Proven benefits of TECHIQ
But of course the proof of the pudding is in the eating. A major UK consumer brand is using our CONTENTIQ (Dynamic Image Generation software) to create and serve all imagery for their ecommerce site. Giving them a 93% saving on a ‘traditional’ production route. Further reducing their storage requirements by 43TB and saving almost 2 months on speed to market. Not bad.
Over the next few weeks we will be writing a series of blogs covering the full suite of TECHIQ. We’ll explain what they can do to support your business. But if you can’t wait that long to see the difference though, please contact us.
If you would like to know more about how intelligent content creation can help your business please contact us or call (0)161 211 5421.
About Creative Content Works
Creative Content Works, formerly Visual Method, is a full-service content production studio based in Manchester, London & Sofia. We're a team of 96 creative agency, production and technical experts specialising in photorealistic CGI, VFX and strategic content for some of the largest retail and consumer brands in the UK.
We have a simple philosophy… produce great content, at speed and scale, delivered by experts.
We're a passionate team of creative thinkers and tech innovators. We build powerful partnerships with brands, solving creative challenges for a digital future.