CCW ANNOUNCE RACE TO NET ZERO

CCW is now the first creative production business in the UK to launch a brand new CSR program, promising a more sustainable future for the company and its clients.

read PRESS RELEASE

pay as you plant

Going forward, our clients can opt into our Net Zero Scheme to jointly offset their entire carbon footprint of every project, including emissions generated by transport, man and machine power.

Following the initial purchase of a 7-acre plot of land, we are now able to plant up to 5,000 trees as part of the initiative.

All you need to do is opt-in to our Net Zero scheme as part of the quotation process. From here, we'll calculate your estimated carbon footprint and the cost to offset this for your project. Once you've signed on the dotted line - we'll do the rest.

CGI and Virtual Production is at least 33% less damaging to the environment

CGI, which accounts for more than 70% of our business, is an immediate environmental benefit compared with traditional production. However, virtual production is often overlooked in terms of its impact on the environment. There's still energy, computing and manpower needed to create your 3D models, environments and final digital outputs for your marketing and advertising content.

Working in partnership with our clients, our aim is to make our impact net zero by 2023. Here's how:

PEOPLE + MACHINE TIME

People, man and machine power

= CO2 ENERGY

Carbon emissions based on the no. of production days

= NUMBER OF TREES

The number of trees we need to plant to offset activity

sustainable content. without compromise.

Unlike ‘fast-fashion’ or “fast-advertising”, once you’ve invested in digital-first assets using CGI, your assets last a lifetime. They can be recycled and reused across all your channels (online, in print and soon the metaverse). Need a new look? They can be rehashed for future campaigns. Keeping your content fresh and on-trend… The possibilities are endless!

The climate crisis isn’t a problem that’s going to hit us tomorrow.

It’s a problem NOW.

Our industry can no longer create content, films and advertising in the same manner as we have done before without regard for the future impact on the environment. There is a responsibility for us to support our clients in their efforts by having our own plan for reducing our carbon footprint. We hope that the more trees we can plant, the more difference we can make.